نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانشجوی دکتری مدیریت ورزشی دانشکده علوم ورزشی، دانشگاه رازی، کرمانشاه، ایران

2 استادیار مدیریت ورزشی دانشکده علوم ورزشی، دانشگاه رازی، کرمانشاه، ایران

چکیده

فساد ورزشی را هرگونه حرکت غیراخلاقی و غیرقانونی تعریف می­کنند که در تلاش است عملأ، نتیجه یک رویکرد ورزشی را برای جلو بردن اهداف مادی خود تحریف کند. در مصاف با این پدیده، نقش رسانه­ها بسیار حیاتی است. جایی­که از طریق بازنمایی فعالیت­های مفسدانه، چونان پرتوی که تاریکی را به روشنی بکشاند، چهره­های آلوده را بر ملا می­سازد. بازنمایی، تولید معنا از طریق چارچوب­های مفهومی و زبان قلمداد می­شود. جریان مداوم و مکرر بازنماییِ رسانه­ها از جهان واقع، به طرز قوی بر ادراکات و کنش­های مخاطبان تأثیر می­گذارد زیرا فرض بر این است که این بازنمایی­ها عین واقعیت است. هدف تحقیق حاضر بررسی بازنمایی فساد ورزشی در فضای رسانه­ای ایران بود. در این پژوهش از روش اسنادی با رویکرد تحلیل محتوا استفاده شد. به این منظور اخبار و گزارش­های مرتبط با فعالیت­های مفسدانه منعکس در خبرگزاری­های رسمی، از 1386 تا 1396، مورد تحلیل قرار گرفت. یافته­ها 12 نوع فساد را در 24 ورزش مختلف نشان داد. از منظر ارتباطات، بخشی از مبارزه با فساد را می‌توان به رسانه‌ها محول کرد. رسانه‌ای که یا خود به پیگیری موارد و مصادیق آن می‌پردازد و یا به افرادی که از فساد شکایت دارند فرصت سخن گفتن می‌دهد، در واقع به مخاطبان می‌آموزد که فساد پذیرفتنی نیست، و باید با آن مبارزه کرد، به این ترتیب افکار عمومی جامعه را علیه فساد بسیج می‌کند.

کلیدواژه‌ها

عنوان مقاله [English]

A Representation of Sport Corruption in Iran Media Space over the Past Ten Years (2007-2017)

نویسندگان [English]

  • ali naseri 1
  • Zohreh Hasani 2

1 Ph.D. Student of Sport Management, Faculty of Sport Sciences, Razi University, Kermanshah, Iran

2 Assistant Professor of Sport Management, Faculty of Sport Sciences, Razi University, Kermanshah, Iran

چکیده [English]

Sport corruption is defined as any illegal and immoral move that practically attempts to distort the outcome of an athletic approach to advance its material goals. To encounter this phenomenon, the role of the media is vital where contaminated faces are revealed through the representation of corruptive activities. Representation is the production of meaning through conceptual and language frameworks. The continuous flow of media representation from the real world strongly influences the perceptions and actions of the audience, because it is assumed that these representations are the reality themselves. The aim of this study was to investigate the representation of sport corruption in Iran media space. In this study, documentary method was used with a content analysis approach. Reports and news of corruptive activities reflected in the official media were analyzed from 2007 to 2017. The findings revealed 12 types of corruption in 24 different sport fields. From the perspective of communication, a part of the fight against corruption can be assigned to the media; the media that either keeps track of the cases and examples, or gives those who complain about corruption a chance to talk. In fact, this media teaches audiences that corruption is unacceptable and must be fought; thus it mobilizes public opinion against corruption.

کلیدواژه‌ها [English]

  • athletes
  • corruption
  • media
  • representation
  • sport
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