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ارائه مدل عوامل مؤثر بر استفاده از وب‌سایت‌های ورزشی

نوع مقاله : مقاله پژوهشی

نویسندگان

1 استادیار، دانشگاه کردستان، دانشکده علوم انسانی، گروه تربیت بدنی

2 دانشگاه کردستان

چکیده

امروزه استفاده‌کنندگان از اینترنت و به تبع آن وب‌سایت‌های ورزشی به سبب ارائه اطلاعات مهم درباره سازمان‌ها، محصولات، تیم‌ها و بازیکنان افزایش یافته است. بدین منظور تحقیق حاضر با هدف ارائه مدل عوامل مؤثر در استفاده از وب‌سایت‌های ورزشی با انتخاب تعداد 258 نفر از دانشجویان تریت‌بدنی دانشگاه کردستان به روش سرشماری و با روش تحقیق توصیفی - همبستگی انجام پذیرفت. با بررسی پیشینه از پرسشنامه استاندارد مناسب با اهداف تحقیق استفاده گردید که روایی صوری و محتوایی آن به وسیله متخصصان و همسانی درونی آن از طریق آلفای کرونباخ تأیید شد. به منظور تحلیل داده‌ها از آمار توصیفی و استنباطی (مدل معادلات ساختاری) با استفاده از نرم افزارهای آماری spss20 و Amos 22 استفاده گردید. یافته‌ها نشان دادند مدل ارائه شده دارای برازش مناسبی است و می‌تواند مدل مناسبی در جهت ارائه عوامل مؤثر بر استفاده از وب‌سایت‌های ورزشی باشد. بنابراین متغیر‌های مطرح شده در مدل می‌توانند تعیین کننده‌های خوبی در جهت استفاده از وب‌سایت‌های ورزشی باشند.

کلیدواژه‌ها

عنوان مقاله [English]

Model of the Effective Factors on Sport Websites Usage

نویسنده [English]

  • S Mohamadi 1

چکیده [English]

Today internet and sport websites users have increased because of delivering the important information about the organizations, products, teams, and players. This study aims to deliver a model of the effective factors on sport websites usage. In this descriptive – correlational study, 258 participants selected from among physical education students of University of Kurdistan based on census method. Data collected through a standard, valid and reliable questionnaire which is suitable for paper’s objectives. Data analyzed through descriptive and inferential statistics by Spss20 and Amos22 software. It is concluded that the final model is suitable for delivering the factors which are effective on sport websites usage. So model’s variables are good determinants in usage of sport websites

کلیدواژه‌ها [English]

  • Sport Websites
  • Technology Acceptance Model
  • Internet
  • attitud
  • intention
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نشریه مدیریت ورزشی
دوره 11، شماره 2
تیر 1398
صفحه 321-337
فایل ها
سابقه مقاله
  • تاریخ دریافت: 12 دی 1395
  • تاریخ بازنگری: 05 دی 1396
  • تاریخ پذیرش: 24 بهمن 1396
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