Document Type : Research Paper


1 University of Tehran, Sport Management, PhD Student of Strategic Direction

2 Associate Professor of Sport Management, Faculty of Management and Accounting, College of Farabi, University of Tehran, Qom, Iran

3 2. Department of Management and Economics, Tarbiat Modares University, Tehran, Iran



As the competition in sports businesses has become more complicated, time and information have become very important in decision-making. In this connection, intuition can be the best option for entrepreneurs. Therefore, this research seeks to find the role of inspiration in the decision to exploit entrepreneurial opportunities. In terms of strategy, this research is meta-analysis in the review section and Delphi and thematic analysis in the qualitative section. In the first step, 42 indicators were identified from the 26 articles, in the second step, 29 indicators were extracted by theme analysis and 23 indicators were confirmed by the Delphi method. and in the third step, 40 themes from the lived experience of 6 sports entrepreneur leaders were identified by the research narrative method, the reliability of coding was confirmed by the Holstein reliability coefficient method, and finally, after the combination and integration of the triple steps, 63 indicators were identified, which fit and validity 61 indicators in the form of 10 dimensions were confirmed using t-test and the four criteria of adaptation, comprehensibility, generalization and control. According to the findings, entrepreneurial inspiration by creating eight roles of intelligence capabilities, improving decision-making, entrepreneurial intention, improving entrepreneurial attitude, facilitating business, strengthening the spirit and personality of the entrepreneur, recognizing the opportunity and the effectiveness of the opportunity in the decision to take advantage of entrepreneurial opportunities, and by focusing on the dimensions of uncertainty and decision-making Rationality plays a negative role in the decision to take advantage of entrepreneurial opportunities.


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