Volume 17 (2025)
Volume 16 (2024)
Volume 15 (2023)
Volume 14 (2022)
Volume 13 (2021)
Volume 12 (2020)
Volume 11 (2019)
Volume 10 (2018)
Volume 9 (2017)
Volume 8 (2016)
Volume 7 (2015)
Volume 6 (2014)
Volume 5 (2013)
Volume 4 (2012)
Volume 3 (2011)
Volume 2 (2010)
Volume 1 (2009)
Keywords = Marketing
Number of Articles: 14
Identification and Internal Analysis of Factors Affecting the Marketing of Sports Equipment Manufacturing Companies in Social Networks
Volume 16, Issue 4, October 2024, Pages 90-71
Strategic Planning for Sports Marketing of Private Sector in Tehran
Volume 16, Issue 2, June 2024, Pages 79-63
Development and Psychometric Evaluation of Football Stadium Atmosphere Scale (Marketing Approach)
Volume 15, Issue 4, December 2023, Pages 18-1
Designing Chaotic Model for Effective Marketing in Athletic Sport of Iran, Mixed Research
Volume 15, Issue 1, April 2023, Pages 93-74
Factors Affecting Commercial Products Sale on Iran Football Premier League Clubs
Volume 14, Issue 4, 2022, Pages 75-60
Role of Marketing Mix on Brand Power and Brand Experience in Sports Apparel in Iran
Volume 14, Issue 1, May 2022, Pages 234-217
Qualitative Modeling of the Impact of Doping Scandal on Sport Marketing in Iran
Volume 13, Issue 3, November 2021, Pages 723-743
Standardization of Neuromarketing in Sport Questionnaire
Volume 10, Issue 4, May 2019, Pages 613-626
Modeling Factors Influencing Brand Extension in Professional Football Clubs
Volume 9, Issue 3, December 2017, Pages 411-428
Prioritization of Factors Affecting Consumer Behavior of Sporting Goods Using AHP
Volume 9, Issue 3, December 2017, Pages 471-488
The Ranking of Iran Basketball Premier League Teams according to ‘4P’ by Promethee Method
Volume 9, Issue 2, September 2017, Pages 191-211
Prediction of Costumers' Loyalty and Word of Mouth Advertising by Components of Satisfaction in Sport Clubs: A Study of Zanjan Bodybuilding Clubs
Volume 8, Issue 4, December 2016, Pages 605-618
The Role of International Sporting Goods and Equipment Fair in Developing Sport Market with an Emphasis on Marketing Mix (5Ps)
Volume 7, Issue 2, June 2015, Pages 221-235
Investigation of Attitudes of Managers in Private Companies towards Sport Sponsorship as an Advertising Tool
Volume 4, Issue 12, April 2012, Pages 23-36