Sport Management Journal

Design and Codification of Development Strategy of Local-Traditional Sports in Kerman Province

Document Type : Research Paper

Authors

Asma Moslemi 1
Mohsen Ghofrani 2
ali saberi 3

1 MSc of Sport Management, Islamic Azad University, Bandar Abbas Branch, Bandar Abbas, Iran

2 Assistant Professor of Sport Management, Sistan and Baluchestan University, Zahedan, Iran

3 Assistant Professor of Sport Management, Farabi Campus, University of Tehran, Tehran, Iran

https://doi.org/10.22059/jsm.2018.204630.1613
Abstract
The aim of this study was to design and codify development strategy of local-traditional sports in Kerman province. The research method was descriptive and case study. The statistical population consisted of experts in interview and identification of strengths, weaknesses, opportunities and threats parts and all athletes, experts, referees, coaches, managers and experts in local-traditional sports in Kerman province in the distribution of questionnaires part (N=1600). As the population size was determined, the statistical sample was 210 subjects by Krejcie and Morgan Table and 193 standard questionnaires were collected. To analyze the data, descriptive and inferential statistics and SWOT analysis were used. The final score of internal factors evaluation matrix (2.807) and external factors evaluation matrix (2.429) showed that strategic position of local-traditional sports in Kerman province was located in the conservative region (WO).
 

Keywords

External factors evaluation
internal factors evaluation
local-traditional sports
Strategy
SWOT
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Sport Management Journal
Volume 10, Issue 1
Spring 2018
Pages 85-102

  • Receive Date 16 April 2016
  • Revise Date 11 August 2018
  • Accept Date 02 August 2016

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