نوع مقاله : مقاله پژوهشی
نویسندگان
1 کارشناس‌ارشد، مدیریت ورزشی، دانشگاه آزاد واحد بندرعباس، بندرعباس، ایران
2 استادیار، مدیریت ورزشی، دانشگاه سیستان و بلوچستان، زاهدان، ایران
3 استادیار، مدیریت ورزشی، پردیس فارابی، دانشگاه تهران، تهران ایران
چکیده
هدف از این پژوهش طراحی و تدوین استراتژی توسعه ورزش بومی – سنتی استان کرمان بود. روش پژوهش توصیفی واز نوع مطالعات موردی بود. جامعه آماری پژوهش در قسمت مصاحبه و شناسایی نقاط قوت، ضعف، و تهدیدات و فرصت‌ها را خبرگان امر و در قسمت توزیع پرسش‌نامه، کلیه ورزشکاران، خبرگان، داوران، مربیان، مدیران و کارشناسان ورزش‌های بومی - سنتی استان کرمان تشکیل دادند که در مجموع (1600 نفر) بودند و با توجه به مشخص بودن حجم جامعه آماری با استفاده از جدول کرجسی و مورگان نمونه آماری برابر با 210 نفر در نظر گرفته شد که از این تعداد 193 پرسش نامه استاندارد جمع آوری شد. برای تجزیه و تحلیل داده از دو سطح آمار توصیفی و استنباطی و تجزیه و تحلیل SWOT استفاده شد. با توجه به نمره نهایی ماتریس ارزیابی عوامل داخلی (2.807) و ماتریس ارزیابی عوامل خارجی (2.429)، مشخص شد که جایگاه راهبردی ورزش بومی- سنتی کرمان در منطقه محافظه کارانه (WO) قرار دارد.
کلیدواژه‌ها
عنوان مقاله [English]
Design and Codification of Development Strategy of Local-Traditional Sports in Kerman Province
نویسندگان [English]
- Asma Moslemi 1
- Mohsen Ghofrani 2
- ali saberi 3
1 MSc of Sport Management, Islamic Azad University, Bandar Abbas Branch, Bandar Abbas, Iran
2 Assistant Professor of Sport Management, Sistan and Baluchestan University, Zahedan, Iran
3 Assistant Professor of Sport Management, Farabi Campus, University of Tehran, Tehran, Iran
چکیده [English]
The aim of this study was to design and codify development strategy of local-traditional sports in Kerman province. The research method was descriptive and case study. The statistical population consisted of experts in interview and identification of strengths, weaknesses, opportunities and threats parts and all athletes, experts, referees, coaches, managers and experts in local-traditional sports in Kerman province in the distribution of questionnaires part (N=1600). As the population size was determined, the statistical sample was 210 subjects by Krejcie and Morgan Table and 193 standard questionnaires were collected. To analyze the data, descriptive and inferential statistics and SWOT analysis were used. The final score of internal factors evaluation matrix (2.807) and external factors evaluation matrix (2.429) showed that strategic position of local-traditional sports in Kerman province was located in the conservative region (WO).
کلیدواژه‌ها [English]
- External factors evaluation
- internal factors evaluation
- local-traditional sports
- Strategy
- SWOT
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