Document Type : Research Paper

Authors

1 Assistant Professor, Faculty of Physical Education and Sport

2 M.Sc., Faculty of Administrative Sciences and Economics, University of Isfahan, Isfahan, Iran

3 Professor, Faculty of Physical Education and Sport Sciences, University of Tehran, Tehran, Iran

Abstract

Tourism and sport are attractive phenomena that their connection can lead to significant synergies in both domains. The aim of the current study was to find the relationships among variables of perceived quality, satisfaction and intention to revisit by Structural Equation Modeling (SEM). This study was application in terms of aims and descriptive-survey in terms of methodology. Research population consisted of sport tourists who visited Noshahr city as a sport tourism destination in 2012. 310 sport tourists were selected as the sample by convenience sampling method. The validity of the model and the relationships among research variables were verified using structural equation modeling. According to findings, tourists' perception of the quality of sport tourism destination influenced their satisfaction and positively influenced their intention to revisit that destination. The findings of this study can lead to a better understanding of behavioral mechanisms that can help provide a reliable principle to maintain and increase the sport tourists’ visit to a sport destination.  

Keywords

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