Document Type : Research Paper


1 Ph.D. Student of Sport Management, University of Ferdowsi Mashhad, Mashhad, Iran.

2 Associate Professor, Motor Behavior and Sport Management, Faculty of Physical Education and Sport Sciences, University of Ferdowsi Mashhad, Mashhad, Iran.


The aim of this study was to prioritize the barriers to the support of Yazd ceramic and tile companies for soccer clubs. This study was application and survey. The statistical population consisted of 352 members of the board of directors of 65 Yazd ceramic and tile companies. According to the Morgan Table, the sample size was determined to be 176 subjects. The barriers to the support for soccer clubs were identified using interviews of the sample and then the data were quantitative collected using a researcher-made questionnaire. The validity of the questionnaire was confirmed by 10 sport management professors and the reliability was calculated using Cronbach's alpha coefficient (α=0.87). Data were analyzed by both descriptive and inferential statistics. In this study, firstly, the barriers to the support of Yazd ceramic and tile companies for soccer clubs were identified and then ranked based on the Analytic Hierarchy Process (AHP). The ranking results showed that the three main reasons why Yazd ceramic and tile companies did not support soccer clubs were governmental (6 barriers), financial (5 barriers) and management (6 barriers) respectively. Thus, it will be useful to pay attention to these existing barriers to realize the support for soccer clubs.


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