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Keywords = sports goods
Number of Articles: 3

Presenting the Branding Model of Iran's Sportswear Industry using Grounded Theory

Volume 15, Issue 3, Autumn 2023, Pages 87-70

https://doi.org/10.22059/jsm.2021.312664.2608

Mojtaba Joudi, Mahdi Naderi Nasab, Rahim Ramezaninezhad, Vahid Moghadam

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  • PDF 1017.94 K

The Difference Between the Advertising Effect of Male and Female Athletes in the Desire to Buy Sports Goods: The Results of an Experimental Experiment

Volume 15, Issue 1, Spring 2023, Pages 125-111

https://doi.org/10.22059/jsm.2021.303439.2492

Rohollah Fathian, Alireza Elahi, Hossein Akbari

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  • PDF 502.14 K

Economic Factors affecting on the Sports trade openness in Mena member countries

Volume 14, Issue 2, Summer 2022, Pages 163-151

https://doi.org/10.22059/jsm.2021.303679.2496

Roghayeh Sarlab, Lila Gholami Heidariani, Mohammad Sarlab

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  • PDF 410.14 K
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