Document Type : Research Paper
Authors
1 Department of Sport Management, Faculty of Humanities and Social Sciences, University of Kurdistan, Kurdistan, Iran
2 Department of Business Management, Faculty of Humanities and Social Sciences, University of Kurdistan, Kurdistan, Iran
Abstract
Introduction: The purpose of the current research was to design a comprehensive model of regular exercise consumption among Iranian university students based on Shank's theory.
Methods The research was conducted in a mixed method, the method of data collection included library studies, questionnaires and thematic analysis method. The statistical population was all non-physical education students of Iranian universities who had regular sports activities at least three days a week. It was carried out purposefully with the samples that met the conditions of the research and the results were coded using the theme analysis method. In the second stage of the theme analysis, the validity and reliability of the researcher-made questionnaire was confirmed. In the quantitative part, 736 samples were randomly selected from the 5 regions of the ministry. Science was selected, and finally 711 correct questionnaires were collected and examined.
Results In this study, three dimensions of internal, external and situational and 13 pivotal components were identified as influential factors in the model of active university sports consumption. Internal factors including perceptual, functional, physical and mental-psychological factors were recognized as the most important factor affecting the regular and continuous exercise of students. Situational and external factors were less important, respectively
Conclusion: According to the research results, planning extracurricular activities In accordance with the internal and perceptual factors of students, it is effective in increasing the regular and continuous consumption of sports among students.
Keywords
- Ahmadi, S., & Shajie, R., & Mohammadi Raouf, M. (2020). Comparative Study of Sport For All Situation In Iran and Selected Countries. CULTURAL-SOCIAL STUDIES OF OLYMPIC, 1(3 ), 73-99. https://www.sid.ir/en/journal/ViewPaper.aspx?id=799467
- Appelbaum, G.; Cain, M.; Darling, E. &Stanton, S. (2012). “What is the identity of a sports spectator? ”Journal of Personality and Individual Differences. 52, 422–427
- Ajzen, I. (2005). “Attitudes, personality, and behavior (2nd ed). Milton-Keynes”, England: Open University Press/ McGraw-Hill, 1-355.
- Ajzen I.Constructing a TPB questionnaire: Conceptual and Methodological Considerations. (2002)[online].from http://www-unix.oit.umass.edu/_aizen/. [5 Aug, 2007]
- Atashzadeh, F, Pazargadi, M & Zagheri Tafreshi, M, (2012). The Concept of Nursing Care Quality from the Perspective of Stakeholders: A Phenomenological Study. Journal (In Persian)
- Behzad Behzadnia, & Mohammad Keshtidar. (2019 Predicting Students’ Intention to Continue Physical Activities Based on Teachers’ Behaviors: A Self-Determination Theory Approach : An approach to self-determination theory. Applied Research of Sport Management Vol.7, No.3, 21-32. (In Persian)
- Braun, V. & Clarke, V. (2006), “Using thematic analysis in psychology”, Qualitative Research in Psychology, Vol. 3, No. 2, Pp. 77-101
- Ebrahimi, A., Mehdipoor, A., & Azmsha, T. (2016). The Influence of Micro and Macro Level on Sports Participation Using Multilevel Modeling. Sport Management Studies, 8(37), 35-56. doi: 10.22089/smrj.2016.793.
- Emami, Sedigheh Sadat; Heydarinejad, Sedigheh; Shafi Nia, Parvaneh (2013). Analysis of motivational factors of students' participation in extracurricular activities of the university. Research in academic sports; : 5.65 – 31
- Faraji, R., Latifi, H., & Manour Sadeghi, M. (2015). Survey of the physical activity motives among Iranian academic community. Research on Educational Sport, 3(7), 99-115.
- Hair, J. F., Risher, J. J., Sarstedt, M., & Ringle, C. M. (2019). When to use and how to report the results of PLS-SEM. European business review.
- Hsu, C. C., Huang, W. Y., & Lee, J. Y. (2019). Research on the Motivation and Attitude of College students' Physical Education in Taiwan. International Journal of Physical Education, Fitness and Sports, 8(1), 95-109.
- Izzo, G.; Munteanu, G.; Langford, B.; Ceobanu, C.; Dumitru, I. &Nichifor, F.(2012).“ Exploring soccer fans’ motivations: an investigation of Romanian soccer spectators”.Journal of International Business and Cultural Studies.1-13.
- Jamaat, K., shabani bahar, G., Goodarzi, M., Honari, H. (2017). Sport for All Consumer Behavior Model. Contemporary Studies On Sport Management, 7(14), 29-41. doi: 10.22084/smms.2018.13908.2070 (In Persian)
- Karimi, Kashani, & Baseri. (2020). Designing a model of public sports position in the health-oriented lifestyle of the Navy personnel of the Army of the Islamic Republic of Iran. Journal of Marine Science Education, 7 (3), 138-153.(In Persian)
- Magno, F., Ten Caten, C. S., Reppold Filho, A. R., Callegaro, A. M., & Ferreira, A. D. C. D. (2020). Factors Related to Sports Participation in Brazil: An Analysis Based on the 2015 National Household Survey. International Journal of Environmental Research and Public Health, 17(17), 6011.
- Maguire Joseph A.(2014) social sciences in sport .Namazi Asieh .(2015).Tehran. Iran University of Science and Technology.
- Martins, J., Marques, A., Teixeira, P. J., Mota, J., Lopes, C., & Nicola, P. J. (2021). Socio-demographic factors associated with physical activity and sitting time patterns in adults: An analysis based on the Portuguese Food, Nutrition and Physical Activity Survey. European Journal of Sport Science, 21(2), 250-260.
- Mehdizadeh, Rahimeh; Andam, Reza; (2014). Developing strategies of "Sport for All" in Iran Universities. Sports Management Studies; 22: 38-15
- Mirsafeyan, H. (2018). Qualitative and Quantitative Analyzing the Students’ Perceived Constraints toward Involvement in Sporting Activities. A Cross-cultural Study between Iran and Hungary. Journal of Sport Management and Motor Behavior, 14(28), 59-72. doi: 10.22080/jsmb.2018.6801.1942
- Mohammadzadeh P, Beheshti, M.B. (2017). Cognitive economics as a new approach in explaining consumer economic behaviors. Journal of Economic Research, 52 (1), 1-33.(In Persian)
- Mozafari,A., Kalate, K., Shajie, A,R. Hadavi,F. Attitede and tendency of people toward physical activity and sport in Islamic Republic of Iran. OLYMPIC. 2010 [cited 2022February05];18(1 (SERIAL 49)):69-81. (In Persian)
- Neshati Abolfazl, Seyedameri Mirhassan, Jenani Hamid, Koohi Kamal. (2017). Constructing Consumer Behavior Questionnaire in Sport for all. NEW TRENDS IN SPORT MANAGEMENT SPRING 2017 , Volume 5 , Number 16 ; Page(s) 21 To 34. (In Persian)
)
